AI Enablement
FlagshipConcept / Pilot ProposalLearning Beyond the Course
Designing an AI-enabled reinforcement system for post-training support and performance readiness
- Company
- Intuit
- My role
- Learning Strategy & AI Enablement Lead
- Status
- Concept / Pilot Proposal
- AI Enablement
- Learning & Capability Transformation
- Performance Support
Context
Learning cannot stop when the course ends—especially when the work keeps changing.
TurboTax Experts support customers during a fast-moving tax season where call drivers, customer questions, workflows, and support needs can shift quickly. Formal training builds foundational knowledge, but Experts may still need timely reinforcement and access to relevant resources as they encounter real customer situations.
I explored how AI could extend learning beyond formal training and provide contextual support closer to the moment of need.
At a glance
- Company: Intuit
- Category: AI Enablement
- Role: Learning Strategy & AI Enablement Lead
- Focus: Post-training reinforcement, performance support, AI-enabled workflows
The Challenge
The challenge wasn't simply providing more training. Experts needed a way to reconnect with the right learning and support at the right time, based on what was happening in the business.
Key needs
- Reinforcing critical learning after formal training
- Responding to changing customer call drivers
- Surfacing relevant resources without requiring Experts to search for them
- Providing timely refreshers, tips, and reminders
- Creating a pathway from digital support to human coaching when needed
What if learning could respond to the work instead of waiting for the learner to return to a course?
My Role
I developed the concept and strategy for an AI SmartSupport Companion designed to extend learning into the flow of work.
My work included
- Developing the business case for AI-enabled post-training reinforcement
- Defining the SmartSupport Companion experience and capabilities
- Designing contextual reinforcement and messaging patterns
- Connecting support to current call-driver data
- Developing trigger and personalization logic
- Creating a representative use case around rejected tax returns
- Defining pathways between AI support, learning resources, and human coaching
- Exploring technology and data requirements
- Identifying proposed success measures
- Recommending a pilot and phased rollout approach
The Approach
From
- Course-based reinforcement
- Learner-initiated search
- Generic reminders
- Static resource libraries
- Training disconnected from changing call drivers
- Support separated from learning
To
- Contextual reinforcement
- Proactive support
- Call-driver-informed nudges
- Resources surfaced closer to the moment of need
- Learning connected to current business conditions
- AI support with pathways to human coaching
The Solution
A reinforcement system triggered by the work.
The proposed SmartSupport Companion used business and learning signals to determine when support might be useful and what type of support to provide.
Proposed model
- 01
Detect
Identify relevant signals such as current call drivers, training status, new resources, or Expert feedback.
- 02
Match
Connect the signal to relevant training, guidance, job aids, tips, or support.
- 03
Nudge
Deliver a contextual reminder, refresher, resource, or recommendation.
- 04
Support
Give the Expert quick access to assistance closer to the flow of work.
- 05
Escalate
Provide a pathway to a Lead or Manager when additional human support is needed.
Visual Evidence
Concept artifacts

Signals
Call drivers · Training status · New resources · Expert feedback
Identify need
Match support
Refresher · Reminder · Tip · Resource · Check-in
Deliver nudge
Expert response
Reinforce or escalate
Continue support · Connect to Lead/Manager
Examples
- Call driverRefresher
- Incomplete trainingReminder
- New resourceResource alert
- Need helpHuman support
Conceptual model
Business signals
Call drivers
Learning signals
Training status · Learning activity
SmartSupport Companion
Contextual support
Refreshers · Tips · Resources · Reminders · Check-ins
Expert
Human support
Learning · Coach · Manager
Expert engagement and response feed back into the system, informing what support is surfaced next.
Proposed Measures
The pilot was designed to test whether AI-enabled reinforcement could strengthen access to support, learning follow-through, performance readiness, and actionable measurement.
Access to Support
Surface relevant resources closer to the moment of need.
Learning Follow-Through
Encourage Experts to complete or revisit relevant learning.
Performance Readiness
Help Experts prepare for frequently occurring customer issues.
Actionable Signals
Use engagement, learning, sentiment, and performance signals to understand what support is working.
Proposed measures for evaluating a pilot; not reported outcomes.
What This Demonstrates
- AI Enablement
- Learning & Capability Transformation
- Performance Support Strategy
- Systems Thinking
- Workflow Design
- Measurement Strategy
- Cross-Functional Solution Concepting
“The opportunity wasn't to create more learning. It was to make learning more responsive to the work.”